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Natural language interface to your consumer intelligence data

Enlighter is an agentic AI chatbot designed specifically for marketing intelligence. Built on Retrieval-Augmented Generation (RAG) and fine-tuned on Enlighty panel data plus academic marketing literature, it provides instant, validated answers to strategic marketing questions.

Natural Language Processing

  • Conversational query interface (no technical syntax required)
  • Context-aware multi-turn conversations
  • Query intent classification and refinement
  • Multi-lingual support for global teams
Natural language processing interface

Data Integration

  • Real-time access to all Enlighty modules (Emotions, Journeys, Brand Health)
  • Cross-module analysis for comprehensive insights
  • Historical data querying and trend analysis
  • Custom metric calculation on demand
Data integration across multiple sources

Prescriptive Analytics Engine

  • Diagnostic analysis: root cause identification for pattern changes
  • Actionable recommendations: specific action guidance
  • Forecasting integration: next-month predictions included in responses
Prescriptive analytics and recommendations

Why Marketing Leaders
Choose Enlighter

Get answers in seconds

Transform complexity into clear next steps

See exactly where each insight comes from

Recommendations based on your specific data

Backed by both your data and marketing science

Make decisions knowing they're evidence-based

Focus on strategy, not data analysis

Responses are grounded in real data and validated sources

Turn Consumer Intelligence Into
Market Leadership.

Combine emotion detection, root cause analysis, and predictive forecasting to understand what moves your audience—and act on what's coming next.